Home › Citizen Watches › Limited Edition Watches › Promaster Tsuno Chrono Racer AV0104-06W
Eco-Drive 50th Anniversary Limited Edition · 5,000 pieces worldwide · 44.5mm two-tone steel · Caliber E210 · $1,350 at Lexor Miami, an Authorized Citizen Dealer
The AV0104-06W in full: deep racing-green dial, gold-tone bezel and crown-top bullhead pushers on a 44.5mm two-tone case.
Quick answer: The Citizen Promaster Tsuno Chrono Racer AV0104-06W is a 5,000-piece limited edition released in September 2026 to celebrate 50 years of Citizen light-powered watches. It combines the iconic 1973 "bullhead" layout (crown and chronograph pushers at 12 o'clock) with the hand-assembled Eco-Drive Caliber E210, a 1/5-second flyback chronograph measuring up to 12 hours, an alarm, a date, a power reserve indicator, sapphire crystal, and 200 meters of water resistance. Its retail price in the United States is $1,350, and Lexor Miami sells it new, with the full Citizen manufacturer's warranty, free shipping and free returns.
| Reference | AV0104-06W |
| Collection | Citizen Promaster (Land series) – Tsuno Chrono Racer |
| Edition | Eco-Drive 50th Anniversary Limited Edition, 5,000 unnumbered pieces worldwide |
| Movement | Citizen Eco-Drive Caliber E210, hand-assembled, light-powered |
| Functions | 1/5-second flyback chronograph up to 12 hours, alarm, date, power reserve indicator |
| Case | 44.5mm stainless steel with partial yellow gold-tone plating, bullhead layout |
| Crystal | Spherical sapphire |
| Dial | Dark (British racing) green with black chronograph registers and gold-tone details |
| Strap | Brown leather with push-button deployant clasp |
| Water resistance | 200 m / 20 bar / 666 ft |
| Price at Lexor Miami | $1,350 – free U.S. shipping and free returns |
Most chronographs follow the same script: a round case, a crown at 3 o'clock, two pushers flanking it, three subdials. The Citizen Promaster Tsuno Chrono Racer AV0104-06W tears that script up. Its crown and both chronograph pushers sit on top of the case, at 12 o'clock, forming the two "horns" that give the watch its Japanese nickname: tsuno means horn. Collectors around the world simply call this layout the bullhead.
The design is not a gimmick. In the early 1970s, racing chronographs were built to be read and operated quickly, sometimes with a hand still on the steering wheel. Putting the pushers at the top of the case let a driver or navigator start, stop and reset the stopwatch with a natural downward press of the thumb. Citizen first used this layout in January 1973, and the original Tsuno Chrono has since become one of the most recognizable Japanese watches of its era.
For 2026, Citizen brought the Tsuno back as a special Eco-Drive 50th Anniversary Limited Edition. The concept is clever: the watch connects two Citizen milestones only three years apart, the 1973 bullhead racing chronograph and the 1976 launch of the world's first light-powered analog watch. The result is a vintage-inspired racer with modern internals, a dial that looks like it came out of a 1970s sports car, and a production run capped at 5,000 pieces for the entire world.
If you are an American watch buyer looking for something with genuine character at around $1,000 to $1,500, a watch that starts conversations instead of blending in, this guide will walk you through everything you need to know before you buy: the history, the technology, the real-world wearability of a 44.5mm case, how it compares to similar models, and why buying from an authorized dealer like Lexor Miami matters for a limited edition.
Citizen's story began in 1918 in Tokyo, with the founding of the Shokosha Watch Research Institute. In 1924 the company produced its first pocket watch and adopted the name "Citizen," chosen to express the hope that the watch would be something every citizen could own and rely on. That democratic idea, high-quality watches built for real people rather than only for a small elite, still runs through the brand today.
Over the following decades, Citizen grew into one of the few true watch manufactures in the world: a company that designs and builds its own movements, cases, dials and even many of the components that go inside them. That vertical integration is part of why Citizen can offer technologies such as Eco-Drive, Super Titanium and radio-controlled timekeeping at prices that remain accessible to most U.S. buyers.
In 1972, Citizen launched its first mechanical chronograph series, known as the Challenge Timer. Shortly after, in January 1973, a striking bullhead variant arrived, with the crown and pushers moved to the top of the case. Japanese collectors quickly nicknamed it the "Tsuno Chrono." Underneath, the original used the automatic Caliber 8110A, a sophisticated column-wheel chronograph movement with a flyback function, which was an ambitious piece of engineering for its time.
Three years later, in 1976, Citizen introduced the world's first analog quartz watch powered by light. That innovation evolved into the technology Americans know today as Eco-Drive: a solar cell hidden beneath the dial converts any light source, natural or artificial, into electrical energy and stores it in a rechargeable cell. No more battery changes, no more dead watches in a drawer. In 2026, Citizen celebrates the 50th anniversary of that breakthrough, and the AV0104-06W is one of the special limited-edition models created for the occasion.
The Promaster collection, introduced in 1989, is Citizen's family of professional-grade tool watches. It is organized around three environments: Marine (dive watches), Sky (pilot watches such as the Skyhawk and Navihawk) and Land (outdoor and motorsport-inspired designs). The Tsuno Chrono Racer belongs to the Land series. Citizen has explained that it placed this retro design inside Promaster because the Caliber E210's proven reliability fits the line's function-first philosophy. You can explore more of the line in our Citizen watches collection, or read our deeper background guide, Everything You Need to Know About Citizen Watches and Their Eco-Drive Legacy.
Side profile: brushed steel mid-case, polished chamfers and the gold-tone bezel that defines the AV0104-06W's two-tone look.
Features are what a watch has. Benefits are what it changes in your daily life. Here is what owning the Tsuno Chrono Racer really means.
Because Eco-Drive charges from any light source, the AV0104-06W keeps running as long as it sees daylight or indoor lighting regularly. For a chronograph with an alarm and multiple subdials, that is a big deal: complicated quartz watches tend to drain batteries faster, and replacing them often means opening the case and risking the water resistance seals. With the E210, that routine trip to the jeweler disappears. A full charge keeps the watch running for months even in the dark, and the power reserve indicator tells you at a glance where you stand.
An original 1973 Tsuno Chrono is a wonderful collector's piece, but it is also a 50-year-old mechanical watch that needs servicing, may not be water resistant anymore, and can be hard to source in authentic condition. The AV0104-06W gives you the same unmistakable silhouette with sapphire crystal, 200m water resistance, quartz-level accuracy and a full manufacturer's warranty. It is the vintage design you can actually wear every day.
Only 5,000 pieces exist worldwide, divided across every market Citizen serves. Compared with the hundreds of thousands of units produced for mainstream chronographs, that is a genuinely limited run. Limited editions from established brands also tend to hold interest better among collectors than standard catalog models, especially when they are tied to a meaningful anniversary.
The flyback chronograph and the alarm are not decoration. Timing a lap, a workout interval, a cooking session or a parking meter becomes effortless, and the 1/5-second precision is more than enough for everyday timing. The alarm is a genuinely useful complication you rarely find on an analog dress-sport watch.
The green-and-gold color scheme and the bullhead case make this one of the most distinctive watches you can buy under $1,500. It is the kind of watch other enthusiasts notice from across a room, and the kind non-watch people ask about. If your current collection is full of black-dial divers and silver-dial dress watches, the Tsuno Chrono Racer adds something entirely different.
Check Availability – Limited Stock
| Specification | Details |
|---|---|
| Brand | Citizen |
| Collection | Promaster (Land) – Tsuno Chrono Racer |
| Model / Reference | AV0104-06W |
| Edition | Eco-Drive 50th Anniversary Limited Edition |
| Production | 5,000 unnumbered pieces worldwide |
| Launch | September 2026 |
| Movement | Eco-Drive Caliber E210 (light-powered quartz, hand-assembled) |
| Accuracy | Approximately ±15 seconds per month |
| Chronograph | 1/5-second flyback chronograph, measures up to 12 hours |
| Other functions | Hours, minutes, running seconds, date, alarm, power reserve indicator |
| Case material | Stainless steel with partial yellow gold-tone plating (two-tone) |
| Case diameter | 44.5mm |
| Case thickness | Approximately 15.3mm (as measured in launch hands-on coverage) |
| Crown layout | Bullhead: main crown and chronograph pushers at 12 o'clock; alarm crown on the right side |
| Crystal | Spherical sapphire crystal |
| Dial | Dark green with black chronograph subdials and gold-tone details; metal and plastic applied details |
| Strap | Brown leather |
| Clasp | Deployant clasp with push buttons |
| Water resistance | WR200 / 20 bar / 666 ft (swimming, showering and snorkeling) |
| Packaging | Special Promaster collector's hard case |
| Warranty | Citizen manufacturer's limited warranty (5 years in the U.S.) when purchased from an authorized dealer |
| Price | $1,350 USD |
The case is crafted from stainless steel, with a brushed mid-case and polished chamfers running down the flanks to catch the light. The tall bezel and the bullhead pushers receive a yellow gold-tone plating, creating the two-tone look that gives this edition its warm, 1970s-luxury personality. Stainless steel remains the industry standard for sports watches because it resists corrosion, holds a fine finish and is easy to maintain. The gold-tone accents are plated, not solid gold, which keeps the watch at an accessible price while still delivering the visual richness of a two-tone piece.
Sapphire is one of the hardest materials used in watchmaking, second only to diamond on the Mohs scale. In daily life that means keys, desk edges and door frames are far less likely to leave scratches. The spherical, domed shape is a direct nod to the curved acrylic crystals of vintage watches, giving the dial a soft distortion at the edges when viewed from an angle, but with the durability modern owners expect.
A brown leather strap is the classic pairing for a racing chronograph, inspired by driving gloves and vintage car interiors. Citizen fits it with a push-button deployant clasp rather than a simple tang buckle, which reduces wear on the leather, makes the watch easier to put on and take off, and adds security, an important detail for a heavier 44.5mm case.
Caseback and strap: stainless steel caseback and brown leather strap secured by a gold-tone push-button deployant clasp.
Citizen designed the AV0104-06W around the classic cars that were popular when it released its first light-powered watch in 1976. Look closely and the references are everywhere. The deep green dial evokes the British racing green paint of vintage sports cars. The gold-tone accents recall the brightwork and badges of 1970s grand tourers. The brown leather strap brings to mind driving gloves and leather steering wheels. Even the subdials, with their bold graphic scales, are laid out like the gauges of a dashboard.
The dial combines the green base with black chronograph registers, creating strong contrast for quick readability. Four functional displays share the dial: chronograph minutes, running seconds, chronograph hours and a power reserve indicator at 9 o'clock that reads like a fuel gauge. Gold-tone hands and details tie everything back to the bezel and pushers. It is a busy dial, but a logical one, and the symmetry keeps it balanced on the wrist.
Because the crown and pushers sit at 12 o'clock instead of 3 o'clock, nothing digs into the back of your hand when you bend your wrist. Many owners find bullhead watches surprisingly comfortable for that reason. The trade-off is visual: the horns add presence at the top of the case, which makes the watch look bold and sporty rather than discreet.
At 44.5mm wide and roughly 15.3mm thick, the AV0104-06W is a substantial watch, noticeably larger than Citizen's standard 38mm Tsuno Chrono. It suits wrists of about 7 inches (178mm) and above best, and it is designed to be noticed. That said, the leather strap and curved case profile help it wear more comfortably than the numbers suggest. If you are unsure about the size, our team in Miami can help: visit the showroom to try it on, or contact us by WhatsApp and we will share real wrist photos and measurements.
Eco-Drive is Citizen's light-powered movement system. A solar cell beneath the semi-transparent dial absorbs light from any source, sunlight, office lighting, a desk lamp, and converts it into electricity. That energy is stored in a rechargeable secondary cell that powers the movement. Because the cell is designed to last for many years, an Eco-Drive watch does not require the routine battery changes of conventional quartz watches. Based on Citizen's published data for this caliber family, a full charge can keep the E210 running for roughly eight months in total darkness.
The Caliber E210 is a hand-assembled movement, a detail Citizen highlights in its official product information and something you rarely see at this price point in a quartz watch. It is the same movement family Citizen has used in previous Tsuno Chrono Racer models, essentially a refinement of an earlier Citizen chronograph caliber rotated 90 degrees to work with the bullhead crown position. It offers:
One detail enthusiasts love: according to launch hands-on coverage, the E210 resets its chronograph mechanically, with a hammer striking a heart-shaped cam, the same principle used in traditional mechanical chronographs. That gives the reset a crisp, satisfying snap that a purely electronic reset cannot match. It is a small engineering choice that makes the chronograph feel more like a precision instrument and less like a gadget.
On a standard chronograph, restarting a timing session takes three presses: stop, reset, start. A flyback chronograph lets you reset and restart instantly with one press of the reset pusher while the chronograph is running. Pilots and racing navigators historically used this to time consecutive legs or laps without losing a second. On the AV0104-06W, it means faster, more natural operation every time you use the stopwatch.
Own the Eco-Drive 50th Anniversary Edition
If you follow Formula 1, IMSA, vintage racing or simply love classic cars, this watch speaks your language. The bullhead layout was born for racing, and the green-and-gold palette is pure 1970s motorsport. It pairs naturally with Cars and Coffee weekends, a track day or a drive down the Overseas Highway to Key West.
Many collections stall on variations of the same theme. The Tsuno Chrono Racer brings a design story, a historical anniversary and a limited production run in one piece. It is a strong addition for anyone who already owns a diver, a field watch or a dress watch and wants a true personality piece.
If you love the look of vintage chronographs but do not want to wind a watch, service a mechanical movement every few years or replace batteries, Eco-Drive is the most practical solution available.
Birthdays, anniversaries, graduations, retirements, holidays and Father's Day: a limited edition with a story behind it makes a memorable gift. The collector's presentation case adds to the unboxing experience. For more ideas, see our guide to where to buy authentic luxury watches in Miami.
If you have wrists under about 6.75 inches, prefer understated designs, or specifically want a mechanical automatic movement, consider alternatives in our Citizen collection, such as the automatic Series8 or Tsuyosa lines, both covered in the comparison below.
How does the AV0104-06W stack up against other watches a U.S. buyer might consider in the same price range? Here is an honest comparison using models available at Lexor Miami and well-known alternatives.
| Model | Movement | Key complications | Style | Limited? | Price |
|---|---|---|---|---|---|
| Citizen Tsuno Chrono Racer AV0104-06W | Eco-Drive E210 (solar quartz) | 1/5-sec flyback chrono, alarm, power reserve, date | Vintage racing, bullhead, two-tone | Yes, 5,000 pcs | $1,350 |
| Citizen Eco-Drive PHOTON BJ6560-53W | Eco-Drive (solar quartz) | Time-only design focus | Modern, Super Titanium, purple/black dial | Yes | $995 |
| Citizen Promaster Skyhawk A-T JY8144-50E | Eco-Drive, radio-controlled | Analog-digital pilot functions, chronograph | Aviation tool watch, gold-tone | No | $995 |
| Citizen Series8 880 GMT NB6031-56E | Mechanical automatic | GMT, date | Modern luxury sports | No | $1,525 |
| Seiko Prospex Speedtimer SSC961 (Seiko collection) | Solar quartz V192 | 1/5-sec chronograph up to 60 min | Vintage-inspired panda dial | No | approx. $725 |
| Citizen Tsuno Chrono Racer AV0070-57L (standard model) | Eco-Drive E210 | 1/5-sec flyback chrono, alarm, power reserve, date | Bullhead, steel bracelet, blue dial | No | $895 MSRP |
The regular-production Tsuno Chrono Racer models share the same E210 movement and bullhead concept. The AV0104-06W adds what makes it special: the 50th Anniversary limited-edition status, the two-tone gold-plated case, the racing-green dial, the brown leather strap with deployant clasp, sapphire crystal and the collector's case. If you want the bullhead experience at the lowest price, the standard model is fine; if you want the most collectible and best-finished version, this is the one.
The Eco-Drive PHOTON BJ6560-53W and its gold-tone sibling, the PHOTON BJ6569-59X, are also limited Eco-Drive releases, but with a futuristic Super Titanium design. Choose the PHOTON if you want a lighter, modern watch; choose the Tsuno if you want vintage character and a full chronograph with alarm.
The Skyhawk A-T JY8144-50E is a pilot's tool with radio-controlled timekeeping and digital displays. It is more of an instrument; the Tsuno is more of a statement. Both run on Eco-Drive. The more affordable Skyhawk A-T JY8125-54L is another option within the Promaster Sky series.
Seiko's Speedtimer is the most common Japanese rival for a vintage-inspired solar chronograph. It is cheaper and more conservative in size and styling, but its chronograph only measures up to 60 minutes and it has neither an alarm nor a flyback function. The Tsuno offers more complications, a much rarer design and limited-edition status.
If owning a mechanical movement matters most to you, look at Citizen's Series8 880 GMT or the green-dial, two-tone Tsuyosa 60 NK0024-54X, which shares a similar green-and-gold palette at a lower price. Just remember that no mechanical watch at this price can match the Tsuno's combination of flyback chronograph, alarm and battery-free solar power.
Compare in Person or Buy Online
A watch like the AV0104-06W is made for life outside the office as much as inside it. Picture it on a weekend drive in a classic convertible along Ocean Drive, at a Sunday Cars and Coffee meet, or in the paddock at the Miami Grand Prix. The racing-green dial and gold-tone bezel look just as right with a linen shirt and loafers as with a navy blazer and denim.
Style it the way the 1970s intended: a brown leather strap with brown suede driving shoes, a camel jacket or an olive overshirt. For a sharper evening look, the gold accents echo gold-tone cufflinks, a belt buckle or a pair of classic aviator sunglasses. If you want to complete the look, explore our Porsche Design sunglasses for the same motorsport spirit, or browse our full luxury shopping in Miami guide.
Because it is rated to 200 meters, the watch handles Florida rain, pool afternoons and boat days, although we recommend swapping to a rubber or NATO strap for regular swimming, since water shortens the life of any leather strap. And since Eco-Drive charges from sunlight, a Miami lifestyle keeps it topped up with no effort at all.
The limited-edition presentation case, embossed with Promaster and Citizen branding, makes the AV0104-06W a standout gift.
Lexor Miami is an authorized Citizen retailer, listed on Citizen's official U.S. dealer locator. That matters more for a limited edition than for any other watch. Buying from an authorized dealer guarantees a 100% authentic, brand-new watch sourced directly through official channels, with the complete packaging and paperwork, and a valid Citizen manufacturer's warranty. Gray-market sellers and marketplace listings often cannot provide that, and a limited edition without proper documentation is worth less if you ever decide to sell it.
Every Citizen watch purchased from Lexor Miami includes Citizen's manufacturer's limited warranty, five years in the United States. If anything goes wrong with the movement, you are covered by Citizen itself.
Lexor Miami offers free shipping on this watch anywhere in the 48 contiguous United States, plus free returns with a prepaid label within 30 days of delivery for unused items in original condition and packaging. You can buy online with confidence.
Lexor Miami has more than 20 years of experience in luxury watches, eyewear and fragrances, and more than 3,100 five-star Google reviews. Our showroom at 2371 NW 20th St, Miami, FL 33142 offers free parking and on-site security, and is open Monday through Saturday from 10:00 AM to 6:00 PM. We are a women-owned family business, and our team will happily let you try the Tsuno Chrono Racer on before you decide.
Pay with Visa, Mastercard, American Express, Discover, PayPal, Apple Pay, Google Pay or Shop Pay. Questions? Reach our watch specialists on WhatsApp, by phone at +1 786 333 1331, or by email at info@lexormiami.com. Learn more about Lexor Miami or visit our store FAQ.
The AV0104-06W retails for $1,350 in the United States. Lexor Miami sells it at $1,350, brand new, with free shipping, free returns and the full Citizen manufacturer's warranty.
Citizen limited the AV0104-06W to 5,000 pieces worldwide. The watches are not individually numbered, but the total production is fixed.
"Tsuno" is Japanese for "horn." It refers to the crown and chronograph pushers at the top of the case, which resemble horns. Outside Japan, this layout is known as a "bullhead" chronograph. In the UK, Citizen sells this model as the Promaster Bullhead Racing Chronograph.
It uses Citizen's hand-assembled Eco-Drive Caliber E210, a light-powered quartz movement with a 1/5-second flyback chronograph up to 12 hours, alarm, date and power reserve indicator, with accuracy of about ±15 seconds per month.
No. Eco-Drive is powered by any light source and stores energy in a rechargeable cell, so it never needs routine battery replacements. Keep it in light regularly and check the power reserve indicator if it has been stored in the dark.
It is water resistant to 200 meters (20 bar / 666 ft). Citizen rates it for swimming, showering and snorkeling. To protect the leather strap, we suggest using a rubber or NATO strap for frequent water activities.
The case measures 44.5mm in diameter and about 15.3mm thick. It wears best on wrists around 7 inches and larger, though the leather strap and bullhead layout make it comfortable for many wearers.
A flyback chronograph lets you reset and instantly restart the stopwatch with a single press while it is running, instead of stopping, resetting and starting again. It is ideal for timing consecutive laps or intervals.
Citizen released the world's first light-powered analog watch in 1976. The AV0104-06W was created to celebrate 50 years of that technology in 2026, combining it with the 1973 Tsuno Chrono design.
Buy any watch first because you love wearing it. That said, limited editions from established brands with a strong historical story tend to remain desirable among collectors, and buying from an authorized dealer with complete box and papers is the best way to protect long-term value.
Yes. Lexor Miami is an authorized Citizen retailer listed on Citizen's official dealer map, and every watch comes 100% authentic, brand new and with the manufacturer's warranty.
Yes. Visit our showroom at 2371 NW 20th St, Miami, FL 33142, Monday to Saturday from 10:00 AM to 6:00 PM. Because stock is limited, we recommend contacting us by WhatsApp first to confirm availability.
Lexor Miami ships to the 48 contiguous United States with free shipping on this watch. We do not ship to Alaska, Hawaii, Puerto Rico, APO/FPO addresses or internationally.
Only 5,000 Citizen Promaster Tsuno Chrono Racer AV0104-06W watches exist worldwide, and once the run sells through, the only way to find one will be the secondary market. Secure yours today from an authorized Citizen dealer, with free shipping, free returns and the full manufacturer's warranty.
Add the AV0104-06W to Your Collection – $1,350
The Citizen Promaster Tsuno Chrono Racer AV0104-06W is more than a reissue. It is a thoughtful celebration of two of Citizen's most important moments, the bold 1973 bullhead racing chronograph and the 1976 birth of light-powered watchmaking, delivered in a package that makes sense for modern life. You get a hand-assembled Eco-Drive movement that never needs a routine battery change, a flyback chronograph, an alarm, a power reserve indicator, sapphire crystal and 200 meters of water resistance, all wrapped in a green-and-gold design that looks like nothing else at the price.
It is not a watch for everyone. It is large, it is bold and it is unapologetically vintage. But for car lovers, collectors and anyone who wants a watch with a real story, it is one of the most rewarding Citizen releases in years. And with only 5,000 pieces worldwide, the time to decide is now. Buy it from Lexor Miami, an authorized Citizen dealer in Miami, and enjoy authenticity, warranty protection and expert service from a team that has been helping American watch buyers for more than two decades.
About this guide: Written by the Lexor Miami watch team. Specifications were verified against Citizen's official U.S. product listing, Citizen's global launch announcement and independent launch coverage. Price and availability reflect Lexor Miami's listing as of October 2026.