Everything You Need to Know About Movado Watches – Lexor Miami
When it comes to luxury watches that capture the essence of modern design, minimalist beauty, and Swiss craftsmanship, Movado stands in a league of its own. Known for its signature Museum dial, sleek silhouettes, and artistic appeal, Movado watches represent more than just timekeeping—they embody a lifestyle of elegance, precision, and innovation.
At Lexor Miami, we take pride in offering some of the finest luxury brands in the world, and Movado is one of the standout names we are thrilled to present. Whether you're a long-time enthusiast or completely new to the brand, this in-depth blog will walk you through Movado’s heritage, craftsmanship, collections, and the reasons why our Miami-based store is the perfect destination for your next timeless piece.
The Story Behind Movado: Where Art Meets Time
Movado’s journey began in 1881 in La Chaux-de-Fonds, Switzerland—a region known globally as the birthplace of exceptional watchmaking. Founded by Achille Ditesheim at just 19 years old, Movado quickly built a reputation for creativity, quality, and innovation.
But Movado’s true breakthrough came in 1947 with the creation of the Museum Watch. Designed by artist Nathan George Horwitt, the Museum dial featured a bold, minimalist face with a single dot at 12 o’clock symbolising the sun at high noon. This simple yet striking design became iconic, eventually entering the Museum of Modern Art (MoMA) in New York as part of its permanent collection.
This unique blend of craftsmanship and artistry still defines Movado today. Every watch tells a story—not just of precision engineering but of timeless aesthetic values.
What Makes Movado Watches a Luxury Favourite?

Movado has remained globally admired for its distinctiveness, quality, and powerful visual identity. Here’s what sets the brand apart:
1. Iconic Minimalist Design
Movado watches are instantly recognisable. The Museum dial remains one of the most celebrated minimalist watch designs in the world. Its clean, uncluttered aesthetic appeals to individuals who prefer sophistication without excess.
2. Swiss Craftsmanship at Its Best
Every Movado watch is crafted with meticulous attention to detail, ensuring accuracy, durability, and lasting value. Powered by Swiss quartz or automatic movements, these watches offer reliable performance and luxurious comfort.
3. A Fusion of Art and Lifestyle
Movado is not just a brand; it’s an artistic statement. The name "Movado" itself means "always in motion" in Esperanto—symbolising continuous innovation and creativity.
4. A Wide Range of Collections
From classic dress watches to sporty chronographs, Movado offers something for every personality and style. Whether you're looking for elegance, performance, or fashion-forward trends, you’ll find it in the Movado lineup.
5. Exceptional Value for Luxury
Movado delivers remarkable aesthetic and technical quality at price points that remain accessible within the luxury watch market. For first-time luxury buyers, Movado is often the perfect entry point into high-end timepieces.
Why Buy Your Movado Watch at Lexor Miami?
Lexor Miami is more than just a luxury retailer—we’re a trusted destination for watch lovers, collectors, and Miami shoppers looking for premium brands at competitive prices.
Here’s why customers choose us for Movado:
✔ Authenticity Guaranteed
Every Movado watch at Lexor Miami is 100% authentic and sourced from authorised distributors.
✔ Competitive Pricing
We offer some of the best prices in Miami for luxury watches—including exclusive in-store promotions.
✔ Exceptional Customer Service
Our staff is knowledgeable, friendly, and passionate about helping you choose the perfect watch.
✔ Exclusive Models & VIP Access
We often carry limited-edition or hard-to-find Movado models that you won't easily find elsewhere.
✔ Local Miami Luxury Experience
Located in one of the most vibrant shopping districts, our store reflects the stylish, upscale energy of Miami.
The Lexor Miami In-Store Experience
Shopping in person at Lexor Miami is more than a purchase—it’s a luxury experience.
Personalized Assistance
Our watch experts take time to understand your style, needs, and preferences. Whether you're buying your first Movado or adding to your collection, we guide you through the features and benefits of each model.
Try Before You Buy
Experience the feel, weight, and comfort of Movado watches on your wrist. Compare designs, strap options, dial sizes, and materials to find your perfect match.
Exclusive In-Store Offers
Many collections feature special pricing, bundle deals, or seasonal offers exclusively for walk-in customers.
Premium Ambiance
Our store environment is designed to reflect luxury and comfort—perfect for browsing high-end timepieces.
On-Site Watch Support
From adjustments to guidance on care, our in-store team is always ready to assist.
The Lexor Miami Online Shopping Experience
Prefer to browse from home? Lexor Miami offers a smooth, premium, and secure online shopping journey as well.
✔ User-Friendly Website
Navigate easily through categories, brands, and detailed product listings.
✔ High-Resolution Product Images
Zoom into every detail of your chosen Movado model.
✔ Secure Checkout & Fast Shipping
We ensure that your luxury watch arrives quickly and safely.
✔ 24/7 Availability
Shop anytime, from anywhere—Miami and beyond.
✔ Dedicated Online Support
Our customer service team is always available to assist with queries, sizing help, or product information.
Whether you shop online or in-store, Lexor Miami guarantees a high-quality luxury experience.
How to Style Your Movado Watch

Movado watches are incredibly versatile. Here’s how to incorporate them into your style:
1. For Business and Office Wear
Pair a black Museum Classic with a tailored suit for a polished, powerful look.
2. For Casual Outfits
A Movado Bold with a silicone strap adds modern flair to jeans and tees.
3. For Evening Events
Choose an elegant stainless steel Movado SE for a sleek, sophisticated presence.
4. For Active Lifestyles
The sporty SE or Bold Chronograph models fit your energetic routine.
How to Care for Your Movado Watch
To ensure longevity and performance, follow these tips:
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Avoid exposing the watch to extreme temperatures
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Keep leather straps away from moisture
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Store in a watch box when not in use
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Wipe regularly with a soft microfiber cloth
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Service your watch periodically at a certified center.
And for service, adjustments, or maintenance, Lexor Miami is always here to help.
Conclusion: Elevate Your Style with Movado at Lexor Miami
Movado watches are more than luxury accessories—they are artistic expressions, statements of elegance, and symbols of timeless craftsmanship. Whether you admire minimalist design, Swiss precision, or modern aesthetic appeal, Movado has something that resonates with your personality.
At Lexor Miami, we’re committed to helping you find the Movado watch that perfectly fits your style and lifestyle. Visit us in-store for a personalised luxury experience, or browse online for fast, secure, and convenient shopping.
And remember—Lexor Miami is also your trusted watch repair shop in Miami Beach for servicing, adjustments, and long-term care of all your luxury timepieces.
Frequently Asked Questions (FAQ)
1. Are Movado watches considered luxury?
Yes. Movado is recognized globally as a luxury watch brand known for its iconic Museum dial, Swiss craftsmanship, and timeless minimalist design.
2. Do Movado watches hold value?
Movado watches offer excellent long-term value thanks to their quality, durability, and respected brand reputation.
3. Does Movado make automatic watches?
Yes. While many models use Swiss quartz, several collections—especially in the Heritage series—offer automatic movements.
4. Is Movado a good brand for everyday wear?
Absolutely. Movado watches are designed for comfort, durability, and versatile style, making them ideal for daily use.
5. What is Movado most known for?
Movado is best known for its Museum dial, featuring a single dot at 12 o’clock symbolizing the sun, and its fusion of art with timekeeping.
6. Does Lexor Miami sell authentic Movado watches?
Yes. All Movado pieces at Lexor Miami are 100% authentic and sourced from authorised distributors.
7. Can I shop for Movado watches online at Lexor Miami?
Yes, our website offers a smooth, secure online shopping experience with fast shipping and detailed product listings.
8. Does Lexor Miami offer repairs or maintenance for Movado watches?
Yes. We provide adjustments, servicing guidance, and support through our experienced team. We are also a reliable watch shop in Miami for full luxury timepiece care.
