DITA Lancier Meets the Global Game

Ronaldinho and DITA Eyewear came together for an exclusive collaboration inspired by creativity, confidence, and individuality — the same qualities that defined Ronaldinho's playing style on the pitch. Handcrafted in Japan, the collection merges bold design with DITA's signature precision craftsmanship, celebrating the spirit of the global game through modern luxury eyewear rather than a simple logo partnership.

Design: A Precise Instrument for Life in Motion

The LSA-404 combines a rectangular silhouette with structured rigidity and physical flexibility — engineered to perform without distraction. The frame is optimized to hold its exact alignment across varied environmental conditions, whether that's an intense training session or an ordinary day of errands. Its mixed titanium and acetate front frame gives it both visual weight and lightweight comfort, while flexible titanium wire temples flex with movement rather than fighting it.

Comfort Details Built for Activity

Soft-touch anti-slip nose pads and temple tips keep the frame secure during motion, and integrated accessory end-tips on the temples allow for retention cords when needed. These are details borrowed directly from performance eyewear, applied here with DITA's usual level of finish and material quality.

Land Lens: Built for Bright, Active Environments

This colorway ships with DITA Lancier's Land Lens — a brown polarized lens designed to reduce reflected glare while providing excellent visual comfort in bright outdoor environments. The lenses offer 100% UVA and UVB protection, with both anti-reflective and hydrophobic treatments layered on top for genuinely functional, all-day performance rather than style alone.

Craftsmanship: What Goes Into a Single DITA Frame

Every DITA frame is manufactured in Japan, a decision the brand ties directly to the precision its designs demand. A single frame can take up to 8 months to complete, moving through as many as 350 separate production steps and involving the hands of up to 100 individual craftsmen — some contributing a combined total of up to 100 years of hands-on experience.

Who Is This Frame For?

The LSA-404 x Ronaldinho suits active, style-conscious buyers who want a frame that performs as well as it looks — whether that's on the field, behind the wheel, or simply through an active day. It's equally compelling for DITA collectors and football fans drawn to a genuine athlete collaboration rather than a generic celebrity endorsement.

Authenticity & Warranty

As an authorized DITA dealer, Lexor Miami guarantees that every LSA-404 is 100% authentic and brand new, arriving in original packaging with a custom recycled display box, a custom Ronaldinho cleaning cloth, a vegan-suede protective case, and a warranty booklet. DITA backs every frame with a 1-year limited warranty covering defects in material or workmanship.

Care & Maintenance

• Avoid resting the sunglasses on top of your head, which can widen the titanium temples and loosen the fit over time.
• Store in the included vegan-suede case in a cool, dry place; prolonged heat exposure (like a hot car) can deform the frame.
• Clean under lukewarm water with a mild, soapy solution, then dry gently with the included cleaning cloth.
• Use a proper lens cleaner rather than a shirt or paper towel to protect the anti-reflective and hydrophobic coatings.

Technical Specifications

Frequently Asked Questions